Your Purpose 3Q

Time.

We all fight it. We all struggle with it. It’s always moving and there never seems to be enough of it.

Double this sentiment for a sports coach. Time is our biggest enemy. Wasted time is a coach’s biggest regret. That is why we have to build a purpose of time into our greater purpose.

Okay, let’s say we want to win the football game against our rival next Friday night. We need to purpose our time properly. We need to develop a strategy that helps us achieve the vision. We watch scout film, both on our rivals past few games to determine how they approach a game and, just as important, our recent games to evaluate our mistakes. We need to organize and execute the practice preparation to get ready for the contest.  As you can see, every second matters.

Success is no accident or random occurrence.

Time is valuable. It is valuable to everyone. That is something I think we, as coaches, often fail miserably at. Kids have more legitimate time constraints now more than at any other time I can ever remember. Family responsibilities, church obligations, school obligations, extracurricular activities, work, hobbies, multiple sports commitments that demand time, especially in the summer.

As an effective leader working under today’s time constraints, you need to make the most of the time that you ask your players to commit. If you are going to ask them to come for summer conditioning every day at 6:30 AM, you damn well better send them home at 7:45-8:00 AM exhausted and drained so they feel like getting up a 6:30 AM was not a waste of their time. That responsibility is part of the unwritten trust contract I always felt was so important to establish between coach and player. We, as coaches, should be able to look the players in the eye after every practice or workout and say, “Today, I did not waste your time.”

Be able to fulfill that promise with a solid purpose of time day after day after day and you will have a team who will follow you to the ends of the earth. A team who will jump into the fire with you and compete with every fiber of their being. A team who will believe in your purpose and wrap themselves heart and soul with it. A team with complete trust in you as a coach; a trust that weaves its way through every member of the team.

  • THAT is the point of critical mass.
  • THAT is when the fun starts.
  • THAT is the magic of sports.

And it all starts with TIME.

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